adidas Reveals Arsenal’s New Home Strip Hon…

adidas and Arsenal FC have unveiled the club’s new 2026/27 home kit, marking 20 years at the Emirates Stadium with a commemorative design and a specially produced launch film.

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The story

adidas and Arsenal FC have officially unveiled the Gunners’ new 2026/27 home kit, celebrating two decades at the iconic Emirates Stadium with a nostalgic campaign centred around fans, memories and the club’s global identity.

More than just a jersey launch, the campaign pays tribute to the emotional connection between Arsenal and its worldwide fanbase through a specially produced film that pairs six Arsenal players with six supporters from different parts of the world — from North London to New York.

The heartfelt film features stars including club captain Martin Ødegaard and Arsenal Women forward Alessia Russo, as they sit down with supporters to reflect on shared moments and unforgettable experiences at the Emirates Stadium over the past 20 years.

Speaking during the launch, Ødegaard highlighted the emotional weight attached to wearing the famous red and white colours.

“Wearing this shirt means representing something much bigger than ourselves. We carry the pride and belonging felt by our supporters around the world. Our connection with them inspires us, and I feel so proud to wear this kit and to honour what this badge and what Arsenal stands for,” said the Arsenal skipper.

The new strip stays loyal to Arsenal’s classic identity, featuring the club’s signature rich red body paired with crisp white sleeves for a timeless look. However, subtle design touches inspired by the Emirates Stadium add a commemorative feel to the jersey.

A bespoke crewneck collar references the sweeping rooflines of the stadium, while intricate red patterning woven across the shirt adds depth and texture to the overall design.

Beyond aesthetics, the jersey has also been engineered with performance in mind. Constructed using lightweight, body-mapped 3D engineered fabrics, the shirt is designed to maximise comfort, mobility and fit for elite-level performance.

The kit also incorporates adidas’ latest CLIMACOOL+ technology, offering enhanced sweat-wicking properties to help players remain cool and dry during high-intensity moments, while strategically placed mesh panels improve airflow and breathability.

Completing the look are white shorts detailed with red accents and matching red socks, creating a clean and balanced on-pitch aesthetic.

The new Arsenal 2026/27 Home Jersey is available from today at selected adidas retail stores and online via adidas South Africa.

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