Peru dominates European avocado market | News
A new report by Fluctuante highlights the dominant role of Latin America in supplying avocados to the European market.
The Peruvian consultancy’s ‘Fresh Avocado Suppliers to the EU in 2025’ report shows that Peru shipped 517,000 tonnes of avocados to Europe in 2025, equivalent to 39 per cent of total European supply. Colombia was second with 134,000 tonnes, followed by Spain with 121,000 tonnes; Morocco with 116,000 tonnes; Chile with 95,000 tonnes; Israel on 90,000 tonnes; Kenya with 67,000 tonnes; South Africa with 63,000 tonnes; Brazil with 20,000 tonnes; and Portugal with 17,000 tonnes.
Fluctuante pointed out that its analysis excludes major re-exporters—an important consideration when examining European figures, given that certain countries serve as major hubs for importing and subsequently redistributing fruit to other markets across the continent.
Avocado consumption continues to grow across Europe, with sales hitting US$5.085bn in 2025 – 11 per cent up on the previous year. The consultancy puts this down to the fruit’s consolidation as a staple in the European diet, alongside the addition of new consumers and increased purchase frequency.
The report highlights Peru’s dominance in Europe. Its shipment volume exceeds the combined total from Colombia, Spain and Morocco – the next three next biggest suppliers to the market.
In 2025, Peru exported a total of 804,000 tonnes of fresh avocados worth US$1.42bn worldwide, an increase of 41 per cent in volume and 14 per cent in value on the previous year. However, average prices fell by 19 per cent, reflecting the saturation of the European market with Peruvian supply during the summer months.
The report also shows the consolidation of Colombia’s position as Europe’s second-biggest supplier. Like Peru, Colombia has seen a rapid expansion in its avocado production and exports. In 2025, shipments grew 46 per cent in volume and 21 per cent in value to 201,000 tonnes and US$375mn respectively.
Chilean exports also performed well last year, growing 48 per cent in volume and 30 per cent in value compared to 2024.
This suggests that competition will continue to exert a downward pressure on prices in Europe and other global markets in the coming years.