Twitch will change its monetisation model for all streamers

Currently, streamers must achieve Affiliate status—meeting specific follower and streaming hour requirements—to unlock monetization features. Subscriptions and Bits, Twitch’s digital currency for viewer support, are primary income sources alongside ad revenue and sponsorships. Streamers typically receive a 50/50 revenue split on subscriptions after processing fees and taxes, and each Bit translates to roughly $0.01.

By extending these monetization tools to “most streamers, from day one,” Twitch intends to attract new creators who might be daunted by the lengthy Affiliate qualification process. This move effectively transforms the platform’s progression system, shifting the focus from initial earning potential to unlocking advanced features. However, novice streamers should note that a minimum $50 earnings threshold remains for withdrawals.

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Beyond this core change, Clancy revealed additional updates: enhanced tools for collaborative earning, improved clip editing features, and expanded mobile moderation capabilities. These announcements build upon Twitch’s recent efforts to refine its moderation policies, including a February update that introduced “expiring” violations, allowing streamers to eventually clear their records.

Twitch’s decision to democratize monetization reflects a broader strategy to foster a more inclusive and accessible platform. By removing the initial hurdles to earning, Twitch seeks to empower a wider range of creators and cultivate a more vibrant streaming community.