𝗜𝘀𝗿𝗮𝗲𝗹 𝗗𝗲𝗴𝗲𝗳𝗮 𝗥𝗲𝗰𝗲𝗶𝘃𝗲𝘀 𝗣𝗲𝗿𝘀𝗼𝗻 𝗼𝗳 𝗧𝗵𝗲 𝗬𝗲𝗮𝗿 𝗔𝘄𝗮𝗿𝗱 𝗮𝘁 𝘁𝗵𝗲 𝗔𝗳𝗿𝗶𝗰𝗮𝗻 𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽 𝗔𝘄𝗮𝗿𝗱𝘀

ADVERTORIAL: Israel Degefa Receives Person of The Year Award at the African Leadership Awards

For his transformative leadership and substantial contributions to the coffee industry, Israel Degefa, Chief Executive Officer of Kerchanshe Group, has been named Person of the Year 2025 at the African Leadership Persons of the Year Awards, held in Casablanca, Morocco. This prestigious accolade, presented by the African Leadership Magazine, recognizes Israel’s groundbreaking introduction of shade-free coffee agriculture in Ethiopia—a revolutionary approach that enhances both sustainability and coffee quality. His innovative methods have earned widespread acclaim, including a visit from Prime Minister Abiy Ahmed (PhD).

Israel received the award from former President of Tanzania, Jakaya Kikwete (PhD), who serves as Chairman of the African Leadership Organization Advisory Board. The ceremony was attended by distinguished dignitaries and influential figures from across Africa, underscoring the significance of this recognition.

Israel’s pioneering work in coffee cultivation has not only elevated the quality of Ethiopian coffee but has also set a new benchmark for environmentally conscious agricultural practices across the continent. Notably, he stands as a trailblazer in introducing shade-free coffee agriculture in Africa. His commitment to sustainability and innovation has firmly positioned Kerchanshe Group as a model for ethical and responsible business practices.

By bestowing this honor upon Israel, the awarding body highlights his exceptional leadership and lasting impact on sustainable development. This recognition reaffirms the critical role of visionary leaders in driving economic growth, environmental stewardship, and social progress across Africa. His achievements are expected to inspire entrepreneurs and industry leaders to embrace sustainable innovation and forward-thinking leadership.

Crédito: Link de origem